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...The partnership involves the contextual advertising of Mantis, originally a brand safety tool that could ensure that brands were not being presented next to potentially harmful or inappropriate material....
...The firm has about 600 partners in the US and is the largest member of Grant Thornton International, a network of accounting firms that use a common brand and co-ordinate services worldwide....
...Baker brand....
...Big share moves in Europe today include UK life insurance group Phoenix, Polish supermarket chain Dino and UK sportswear retailer JD Sports: Phoenix Group: Shares in the UK pensions and savings provider...
...That compares with combined orders of more than 700,000 last year in Phoenix, San Francisco and Los Angeles, according to Waymo, the self-driving car developer of Google’s parent company Alphabet....
...Inter Miami bet that Lionel Messi would transform its flamingo logo into a globally recognised brand....
...Accor is also launching luxury hotels and trains under the Orient Express brand....
...HOLD: Phoenix Group (PHNX) An indifferent set of results and an unfortunate private equity stake puts Phoenix insurance under pressure, writes Julian Hofmann....
...“Brand building is so important — without brand awareness, short-term advertising doesn’t work,” he adds....
...Days later, the company announced it would pause all operations of its driverless vehicles, which had also been active in the US cities of Austin, Phoenix and Houston....
...for Italian brand Fila....
...“We are trying to make it easier to put out something without always worrying about the full brand and weight of building a Google product,” he said....
...Tata Motors is the top-selling EV brand in India’s small market for battery-powered vehicles, followed by Chinese-owned MG Motor and Indian brand Mahindra....
...At the time, there was one brand — Burger King — with a network of 12,000 outlets across 70 countries. So-called system sales from all the outlets that used the brand were $15bn....
...Cruise vehicles had also been operating in the US cities of Austin, Phoenix and Houston....
...In some instances, alcohol brands were also being advertised on children’s websites....
...Brands are now creating their own virtual social media influencers with AI, so they don’t have to pay the $1,000 or so per post that some real influencers charge....
...Driverless cars are being tested in a handful of other US cities and Alphabet’s Waymo has a commercial service in part of Phoenix and surrounding suburbs....
...We genuinely can take that next step and try and become a truly global brand.”...
...The global EV crown is up for grabs as brand loyalty towards gas-powered cars fades....
...Caesar will continue to lead Actis and its funds will continue to use the Actis brand....
...These include boots brand Dr Martens, whose shares are down almost 70 per cent since Permira listed it in January 2021; chemicals firm Azelis, which has shed 25 per cent of its value since EQT brought it...
...The deal means that The Art Market Day event in Paris, organised through ArtNova’s Beaux Arts & Cie brand since 2018, will become The Art Business Conference Paris for its next outing in November....
...“As more and more and more student athletes seek brand deals with schools and brand partners, they’re doing so in content, our largest growth initiative,” Gahagan said....
...“That’s a very important ingredient of this brand; it’s how we’ve differentiated....
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