Hints and tips:
...“Nobody told the Irish story like Shane,” said Mary Lou McDonald, leader of nationalist opposition party Sinn Féin....
...“We are treated like we’re working at McDonald’s,” she said....
...You might squint at Otis and King-Lu and see the ghosts of Richard and Maurice McDonald, another pair of gastro-artisans whose single burger restaurant became someone else’s empire....
...Mr Sadoun was speaking on Thursday as the French agency announced its 2017 results, his first full-year numbers since taking over from Maurice Lévy as chief executive in June....
...“The email sent in 2015 clearly showed a deliberate plan to smear Maurice McCabe in the worst possible way,” said Mary Lou McDonald, the Sinn Féin deputy leader....
...Publicis, where Maurice Lévy has just been replaced by Arthur Sadoun after 30 years as chief executive, suffered the steepest fall, posting a 1.2 per cent decline in organic revenues around the world in...
...McDonald’s hamburgers remain their reliable selves, however tasteful or tasteless its ads. Personal brands are different....
...Quick has been a household name in France ever since the early 1970s, when two businessmen, Maurice Cauwe and Jacques Dopchie, decided they wanted to import the fast food trend that had swept America across...
...Perhaps his penchant for stealthily hoarding McDonald’s’ goodies was being put to use in its European tax division....
...While superbrands such as Coca-Cola, Adidas and McDonald’s are long-time backers of football, the sport is a new frontier for luxury watch companies....
...Clients include McDonald’s, Walmart, General Motors, Coca-Cola, Microsoft, Walt Disney, Procter & Gamble, Nestlé and JPMorgan Chase. Charm is Mr Lévy’s calling card....
...“The great brains, like Alan Turing or Maurice Wilkes, laid the foundations for everything we do now,” he says....
...Maurice Lévy, Publicis chief executive, and John Wren, his counterpart at Omnicom, will jointly lead the new company for the first 30 months....
...It took Maurice Lévy nearly four decades to build Publicis into the third-largest advertising and marketing services group by revenues, creating and buying ads for the likes of McDonald’s, Walmart, Coca-Cola...
...Omnicom and Publicis agencies also share several major clients, including McDonald’s and Procter & Gamble. The conflicts are not necessarily deal-breaking....
...“Size will matter,” Maurice Lévy, the chief executive of Publicis who will be the new group’s other co-CEO, told the FT....
...Mott McDonald, the British consultancy, is working on a feasibility study but Mr Elahee warns that the decline of sugar cultivation threatens the plan....
...Parish priest Giles Fraser, who stands in the position occupied by Maurice in the original canvas, says sometimes it is hard to “grasp the benefit” of what he does....
...Other clients include Ford, Best Buy and McDonald’s. Steve Ballmer, Microsoft’s chief executive, said: “We look forward to continuing to work with Razorfish as one of our agencies.”...
...However, in 2007 Innocent attracted criticism when it decided to trial its kids’ smoothies in McDonald’s restaurants....
...This left the field open for Ray Kroc, the entrepreneur who acquired the franchising rights to Richard and Maurice McDonald’s burger operation in 1955....
...The Leo Burnett agency, whose clients include McDonald’s, General Motors, Heinz and Samsung, said commercials would work on YouTube, which publishes video clips and has greater US reach than MTV, according...
...Maurice Levy, chief executive of Publicis, the marketing services group, says he has yet to see “an important sign” that the Iraq war is seriously harming western brands in Asia....
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