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December 4, 2008
MGA hit by order to take Bratz dolls off shelves
...knock-out legal blow to their maker, MGA Entertainment. A federal judge in California late on Wednesday ordered MGA to remove all 40 of the Bratz character...stores over the holiday shopping season. MGA, which is privately held, said in a statement... By Jonathan Birchall in New York
July 21, 2008
Mattel and MGA squabble over Bratz dolls
...owner of the iconic Barbie doll, and MGA Entertainment’s rival Bratz line will this week...for Mattel between 1999 and 2000. MGA Entertainment had unsuccessfully argued that the...sketches before he worked for Mattel. MGA’s founder Isaac Larian, an Iranian... By Jonathan Birchall in New York
April 27, 2007
Mattel and MGA at loggerheads over purchase of French toymaker
MGA Entertainment and Mattel are not only competing for the...acquisitions, Matthew Garrahan reports. MGA recently struck a deal to buy Smoby, a...toy company. However, Isaac Larian, MGA's chief executive, alleges that when... By Matthew Garrahan in Los Angeles
July 22, 2008
Barbie walks tall and Bratz pout over Mattel suit
...owner of the iconic Barbie doll, and MGA Entertainment's rival Bratz line will this week...for Mattel between 1999 and 2000. MGA Entertainment had unsuccessfully argued that the...sketches before he worked for Mattel. MGA's founder Isaac Larian, an Iranian... By Jonathan Birchall
February 2, 2009
Barbie blues weigh on Mattel
...having begun a global relaunch of Barbie, which this year celebrates its 50th anniversary. It also won a court case against MGA, which makes the rival Bratz line. Bratz dolls have proved popular and stolen market share from Barbie. But a California judge... By Matthew Garrahan in Los Angeles
July 11, 2006
Zapf directors start to play tough
...maker, for €84m ($107m) after MGA Entertainment, a US rival, took a 19 per cent stake...and Chou Chou ranges. They noted that MGA had "obviously" paid a premium to amass...its bid as there was no rival offer and MGA had not declared its intentions. Assessors... By Gerrit Wiesmann in Frankfurt
April 27, 2007
Barbie and Bratz square up for court battle
...generations of girls. In the other is MGA Entertainment, the privately owned company that launched...city's downtown area in El Segundo. MGA, meanwhile, is in Van Nuys to the north...who created Bratz, sold the range to MGA while employed by Mattel. "We see it... By Matthew Garrahan
April 26, 2007
Barbie and Bratz square up for court battle
...generations of girls. In the other is MGA Entertainment, the privately owned company that launched...city’s downtown area in El Segundo. MGA, meanwhile, is in Van Nuys to the north...who created Bratz, sold the range to MGA while employed by Mattel. “We see it as a... By Matthew Garrahan
July 12, 2006
German baby dolls play hardto get
...Japanese toy group and maker of the popular Captain Scarlet and Power Ranger plastic figures. That was until a US rival - MGA Entertainment, maker of the more sultry Bratz dolls - stepped in and picked up a 19 per cent stake in the German company. In turn... By Paul Betts
December 23, 2007
Virtual worlds add new dimension to play
...Second Life with the regular care-taking theme popularised by Bandai’s Tamagotchi egg toy more than a decade ago. MGA Entertainment, the maker of the hugely popular Bratz Dolls, launched its Rescue Pets rival in August, with Mutt and Golden Retriever... By Jonathan Birchall in New York