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...Mattel’s own brand value rose from $588mn in 2022 to $701mn after the Barbie movie premiere, according to consultancy Brand Finance....
...And Musk’s outspoken posts on his social media platform X risk denting his car company’s brand....
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...The losses come as the sharp acceleration of trends such as videoconferencing and online shopping driven by the lockdowns has proven less durable than expected, as more workers migrate back to the office...
...China dominates manufacturing, making more than half of all electric or plug-in hybrid cars, compared with just 10 per cent of traditional engine-driven vehicles....
...The share prices of Geely units Volvo, EV brand Polestar, Lotus Technology and ECARX are down an average 60 per cent since their listings....
...cash flow to invest in brand building while funding debt pay-down....
...Greg Silverman, global director of brand economics at Interbrand, said this week’s uproar was unlikely to threaten Apple’s position at the top of the consultancy’s rankings....
...brands....
...But the decline was softened by growth in adult and young adult fiction, driven by genres such as fantasy, romance and coming-of-age novels — all popular with BookTok audiences....
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...German peer Adidas is coming back from a ghastly 2022, when China sales sank as consumers boycotted the brand for shunning cotton from Xinjiang over human rights abuses....
...Trophy making also builds brand awareness for Tiffany....
...Still, Delaware, Inc is going to have to decide whether its brand should be based on being an even-handed, dispassionate system or something more corporate-friendly, designed to keep up in a regulatory race...
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