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...So far, it has resulted in basketball players getting paid for their massive TikTok following and football quarterback Bo Nix racking up paid posts on Instagram for things like sweet tea and Bojangles chicken...
...In the autumn of 2019, Bo Nix set scoring and passing records as the starting quarterback for Auburn University....
...Young US athletes sample power and pressure of influencer culture The college sports season kicks off this weekend and for the first time stars such as football quarterback Bo Nix can earn money from sponsorship...
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