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January 4, 2010
The public image: Louis Vuitton
Client: Louis Vuitton Agency: Ogilvy & Mather, France Territory...obvious, however, as that of Louis Vuitton. Not only do the new print ads feature...Vermeer – thus covertly equating the Vuitton product with classic masterpieces noted... By Vanessa Friedman
February 4, 2010
Demand rises for LVMH luxury items
...was driven by continued strong demand for the flagship Louis Vuitton leather goods business – which accounted for 59 per cent of...profits last year – particularly in Asia. Sales of Louis Vuitton grew by double-digits last year.Group sales to Asia, excluding... By Scheherazade Daneshkhu in Paris
January 5, 2010
The public image: Louis Vuitton's 'Savoir-Faire' campaign
Client: Louis Vuitton Agency: Ogilvy & Mather, France Territory...obvious, however, as that of Louis Vuitton. Not only do the new print ads feature...Vermeer - thus covertly equating the Vuitton product with classic masterpieces noted... By Vanessa Friedman
February 5, 2010
Demand rises for LVMH luxury items
...was driven by continued strong demand for the flagship Louis Vuitton leather goods business - which accounted for 59 per cent of...operating profits last year - particularly in Asia. Sales of Louis Vuitton grew by double-digits last year.Group sales to Asia, excluding... By Scheherazade Daneshkhu in Paris
September 21, 2009
Handbags at dawn for Louis Vuitton and Google
...give his opinion in the case of Google versus Louis Vuitton. Louis Vuitton has accused Google of profiting from its valuable...have purchased the right to be linked to every Louis Vuitton search. In some cases, argue luxury goods makers... By Peter Smith in Sydney
September 21, 2009
Handbags at dawn for Louis Vuitton and Google
...give his opinion in the case of Google versus Louis Vuitton. Louis Vuitton has accused Google of profiting from its valuable...have purchased the right to be linked to every Louis Vuitton search. In some cases, argue luxury goods makers... By Peter Smith in Sydney
February 5, 2010
Sustainable fashion: what does green mean?
...explanations of exactly what their corporate social responsibility departments do (40 pages in the case of Moët Hennessy Louis Vuitton, 19 for Pinault-Printemps-Redoute, parent of Gucci Group). They are, after all, created for corporate shareholders... By Vanessa Friedman
January 30, 2010
Paris men’s wear shows
Dior Homme, Louis Vuitton, Paul Smith According to Louis Vuitton’s men’s wear designer Paul Helbers, the men...slightly exaggerated, showman-like lens.Take Louis Vuitton, where Helbers looked east to Vienna in a show inspired... By Godfrey Deeny
January 19, 2010
Russians' appetite for bling put to the test
...owners, fashion labels, superyacht brokers and Swiss watchmakers all held their breath. The wisdom of Yves Carcelle, Louis Vuitton chief executive, that the appeal of his brand was "more about desire and emotion than money" was to be put to its sternest... By Charles Clover in Moscow
January 18, 2010
Russian appetite for bling put to the test
...owners, fashion labels, super-yacht brokers and Swiss watchmakers all held their breath. The wisdom of Yves Carcelle, Louis Vuitton chief executive, that the appeal of his brand was “more about desire and emotion than money” was to be put to its most... By Charles Clover in Moscow