Hints and tips:
...In the early 1960s, the Humble oil company, named after the Texan oil boomtown in which it was founded, embarked on an advertising campaign to persuade customers of the grandeur of its ambitions....
...He described how Mr Cohen sat at the hub of a wheel and portfolio managers were incentivised to send their best ideas to him – a process known as “tagging” their trades....
International Edition