Hints and tips:
...And a strong signal sent: don’t try to leave Russia no matter how chaotic it all seems. Then you lose it all.”...
...“We just don’t participate.” Rather than competing over volume, Rothaus has also chosen to reduce the amount of beer it produces....
...It hasn’t been destroyed by promotions,” he says. “The margins in this market are much better than they are in other markets having a much more liberal policy.”...
...The main weapons are fresh packaging, new fridge designs and launches of brands new to the country such as Holsten. Carlsberg is hopeful it has reached a nadir....
International Edition