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...In an interview days before her two-year anniversary as CEO, Sistani described the challenge she faces as less financial than strategic: to pull off a business pivot as profound as those that have convulsed...
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...Bruin Capital, the investment group founded by former IMG executive George Pyne, agreed to sell sports marketing company Two Circles....
...AI will have the power to create bespoke marketing for individuals at a global scale. This is the “age of hyper-targeting”, says Ogilvy’s Sutherland....
...What more can we do on this to meet that important strategic goal? Also can you walk me through radiomics again. And maybe neural networks, synthetic biology and large language models....
...This year’s losses appeared more strategic than seasonal: 2022 and 2023 saw the “right-sizing” of workforces post-pandemic, but cuts in 2024 have come alongside “active hiring”, Keum added....
...part of its group operations in advertising, marketing and communications....
...Last year, sales and marketing costs were equal to 12 per cent of revenue, down from 15 per cent in 2022....
...The signatories to two documents circulated this week also criticised the appointment as editors-in-chief of “business academics with expertise in marketing and entrepreneurship [who do not reflect] the...
...Even in the crowded US sports landscape, a bit of marketing nonsense like a self-sacrificing pastry can make a small event stand out....
...Gilad Myerson, Ithaca Energy’s executive chair, thanked Bruce for his “hard work and strategic insight”. Ithaca shares were down 2 per cent on Friday....
...Hertz has, however, also been hit by a specific strategic choice....
...In 2020, Meta made a $5.7bn strategic investment in tycoon Mukesh Ambani’s Reliance Industries’ digital unit....
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