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...Many of the biggest sales this quarter have come from technology executives....
...Apple is bulking up its expertise in generative AI to adapt it for iPhones and iPads, as the world’s biggest company by market value seeks to take advantage of the technology that has taken the industry...
...“We have strict policies that all third party publishers must follow in order for us to serve ads and we recently expanded our partnership with Integral Ad Science” — a San Francisco-based digital ad verification...
...“Apple has not made a better product than the industry imagined . . . the manufacturers’ confidence is not high,” said Eddie Han, an analyst at Taiwan-based Isaiah Research....
...“There is a shift in power among the top five companies, which will probably continue,” said Nabila Popal, research director at IDC....
...Apple has a pattern of increasingly non-transparent disclosure practices, and we rate them worst in class in terms of quality of disclosure among the major tech platforms,” said Nicholas Rodelli at CFRA Research...
...Apple says it has been accelerating its research and development, spending nearly $30bn last year, with a fivefold increase in spending over the past 10 years....
...These include a “core technology fee” of 50 cents on every download or update of apps with more than 1mn downloads....
...Chief executive Tim Cook told analysts last summer that it “has been doing research across a wide range of AI technologies” and investing and innovating “responsibly” when it comes to the new technology....
...Additional reporting by Sylvia Pfeifer in London and Stephen Morris in San Francisco...
...After a Cruise driverless car hit a woman at a San Francisco intersection in October, GM recalled its vehicles. It plans to cut spending on the unit. There are other signs that investment is slowing....
...Rivals such as OpenAI, Microsoft and Google are among those that made splashy announcements in recent weeks around the technology....
...In 2020, China updated its export control rules to effectively give Beijing a say in any deal that would sell Chinese technology to an American buyer....
...Data from research group Counterpoint shows that in the first six weeks of this year, Apple smartphone sales fell 24 per cent from a year earlier. Huawei sales, by contrast, were up 64 per cent....
...Reaching long-awaited profitability has almost doubled the market value of the San Francisco company to $161bn....
...Competitors including Meta and Alphabet-owned Google have unleashed a wave of spending on AI start-ups and internal research and development as they rush to integrate the technology into their products....
...“I want to be an effective steward of very powerful technology,” he said....
...San Francisco start-up Humane, created by former Apple employees, has already raised over $100mn for its AI lapel pin....
...Francisco street....
...In the lawsuit, filed to a San Francisco court on Thursday, Musk’s lawyers wrote that OpenAI’s multibillion-dollar alliance with Microsoft had broken an agreement to make a big breakthrough in AI “freely...
...“It is still so new, nobody quite knows how to price this,” said Wayne Kurtzman, an analyst at tech research firm IDC. “Nobody knows what consumption is going to be....
...Analysts at Counterpoint Research project that might be enough for Apple to outsell Samsung this year, by unit volume....
...“It’s absolutely critical to us, and of course we have been doing research across a wide range of AI technologies for years.”...
...Apple has described its ads business as “incredibly fast-growing”, while research group Evercore ISI has estimated the iPhone maker’s ads revenue will jump from $5bn in 2022 to $30bn by 2026....
...They’re going to be playing catch-up for a long time,” said Ivan Lam, analyst at Counterpoint Research in Hong Kong, who added that Apple had 80 per cent of the market for phones priced at more than $800...
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