Hints and tips:
...Let us know what you think at imani.moise@ft.com and sid.v@ft.com. A programming note: FintechFT will take a one-week break in observance of the Easter holiday. The next issue will be April 25....
...But how much is real, and how much is marketing?” the investor asks. There remain many pitfalls....
...Florencia Pascual, a marketing strategist for a Hong Kong-based company called Formia, is showing off the Pope’s amenity bag....
...Olmstead v. United States....
...Conversely, companies such as Looxcie and V.I.O. are offering wearable video cameras designed to capture real-time point-of-view video clips....
...Both have just reported higher sales, including hefty jumps in advertising revenues – and also higher marketing costs from chasing new users....
...Zingaya, a UK start-up, has launched Zin.to, a service that lets your Twitter followers call you via the internet....
...Within months, coffee marketing and exports were open to the private sector....
...Enter the smart car: an automobile wired to the internet and – increasingly – other cars and roadside infrastructure....
...“The cutback in capital spending will come back very quickly – it will be a classic ‘V’,” predicts Andrew Bartels, head of research at Forrester....
...It is cheaper to hire staff and marketing costs are lower....
...So far, Apple’s US distribution partner AT&T is not pushing business use; Apple’s UK partner O2 says it is concentrating on its consumer launch in November; and Apple itself is not marketing to business...
...To Joan Didion, V.S. Naipaul and Tom Wolfe, I owe the inspiration and ambition to write non-fiction that rises to the level of fiction, but All the King?...
...Now the antiques trade has discovered the importance of marketing....
...BMW’s short films for the internet were downloaded more than 63m times. Some 30,000 people also ordered and paid for a DVD....
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