Hints and tips:
...AI will have the power to create bespoke marketing for individuals at a global scale. This is the “age of hyper-targeting”, says Ogilvy’s Sutherland....
...Those may grab attention, but advertising on platforms such as Google are more efficient tools for asset managers trying to raise capital from investors, said Ben Johnson, head of client solutions for asset...
...Previous competition cases, such as the EU’s complaint against Google over comparison shopping, took years to resolve as the two sides haggled over technical solutions....
...Leveraging platform potential — some uses Marketing Digital marketing is essential to any modern marketing approach. Social media including Instagram or Facebook is an integral part of this....
...This hyper-techno-optimism consumes Luckey’s personal life too....
...It’s been taboo for too long, but solutions need to bear them in mind.” We’ll be talking to Max about loneliness in a forthcoming episode of the podcast....
...Between 2011 and 2021, she played an instrumental role in building Meta-owned Facebook’s advertising business together with Sheryl Sandberg as its vice-president of global marketing solutions....
...) Confirm Solutions, founded by Dr....
...Those separate companies could include, for example, a legacy oil, refining and chemicals business, and a gas, renewables and marketing business, it said....
...“He was a great solutions person and problem solver,” said Alex Robertson. “He made sure that everybody stuck together as a team.”...
...The fund aims to raise $3bn, with an additional $1bn coming from General Atlantic, and has just started marketing to investors, according to people familiar with the matter....
...Paul Rossington at HSBC said it allows Next “to move into the high-margin ecommerce solutions service market” with a fully integrated proposition that includes collecting and returning items in stores....
...Last month we wrote about the rise of hyper-specialist fintechs in the US, but the trend is also growing on the other side of the Atlantic, as this week’s Q&A shows....
...Mr Seung said that last year, “we talked about a world where our living spaces would become workout studios and meeting spaces, and kitchens would become hyper-personalised to your unique needs....
...The two companies will each put in another $150m in three tranches over the coming years, if certain conditions are met, towards marketing, training and product development....
...So what has been Meng’s solution? Wading deeper into private markets....
...Novartis added that several countries in Europe and the Middle East were in the process of agreeing “early access solutions”, allowing some patients to receive Zolgensma even before a marketing authorisation...
...Carolyn Everson, vice-president of global marketing solutions at Facebook, said the company was “resolute in our commitment to provide a safe community”, adding: “We’ve made a lot of progress, and this alliance...
...South African-born Ivan Glasenberg, the hyper-competitive chief executive of Glencore, saw his dreams of becoming an Olympic speedwalker vanish in the apartheid politics of the 1970s....
...After marketing more conventional Google products, such as Chrome and Maps, she joined X....
...a checkout solution”....
...Thea Carroll, senior buying consultant at The Buying Solution, describes her clients as being “hyper-demanding and glamorous and ridiculous on another level”....
...cohort "Platform" = balance sheet arbitrage "Gig economy" = labour rights arbitrage "Ecosystem" = fiefdom "Hyper-personalisation" = stalking "Paradigm shift" = change "AISP/PISP/PIISP/PCI-DSS/PSD2" = I...
...For others, the most logical solution to unlocking value within WPP would be a break-up — a dismantling of the empire Sir Martin built....
...and marketing”....
International Edition