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...It looked like my grandfather’s restaurant was playing the latest Betty Grable movie every day: the lines went around the block.”...
...“Brightly show the boot last night,” larked Lennon nonsensically, “on the mossty cruel/ Henry Hall and David Lloyd/ Betty Grable too-oo-oo.”...
...As with historic eye-catching insurances, for example a policy on the legs of film star Betty Grable, big claims are unlikely. AIG has nevertheless opened up a promising new field....
...“Betty” in the message was a reference to Grable, which rhymes with cable — the term for dollar-sterling trades....
...Here, “Betty” made an appearance (“Betty Grable” = “cable”)....
...In World War Two, think of Betty Grable, the leggy film star whose image graced countless US servicemen’s quarters, or Tokyo Rose, the nickname for the Japanese-American radio presenter later prosecuted...
...This vanished everywhere else a long time ago, but here are traders still saying: “You getting betty [ie Grable, rhymes with cable] on the mumble still? We have nowt . . ....
...The traders then share information about the size and direction of the orders at the fix period: “You getting betty [Betty Grable, rhyming slang for cable] on the mumble still?...
...They are all patently evocative of pin-up glamour from the past: Rita Hayworth, Betty Grable and – not coincidentally – Bettie Page, the inspiration for Christian Dior’s spring/summer collection....
...Some stunts he describes have already passed into legend: Fox studios insured Betty Grable’s legs for $1m in 1943, while the three-year hunt for the girl to play Scarlett O’Hara in the 1939 film Gone with...
...They are called the Nose Jury and their olfactory senses are to waste treatment what Betty Grable’s legs were to cinema – vital tools for delivering customer satisfaction....
...To those of a certain age, the poster pose evokes the ubiquitous second world war pin-up of Betty Grable, viewed from behind, peeking saucily over her shoulder. Irony everywhere....
...In the 1940s, Lloyd’s of London reputedly insured Betty Grable’s legs for $1m. How the world’s largest insurance market must long for the days of such exotic, and relatively cheap, risk exposure....
...So, like Bacall, Monroe and Grable, we may all have to opt for romance in the end. After all, as my father often told me, “money isn’t everything”....
...And especially to me, as from the age of four I was hooked on the Broadway movies of Scott Brady and Betty Grable....
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