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...Neither Oath nor Altaba immediately responded to a request for comment....
...Atul Goyal, analyst at Jefferies, said it was unlikely that SoftBank would acquire the remaining stake that Altaba holds in Yahoo Japan....
...Lawyers for Altaba did not immediately return a request for comment. The company neither admitted nor denied the SEC’s findings....
...Altaba did not admit or deny the SEC’s findings in the settlement....
...Altaba is a publicly listed vehicle that largely holds shares in Alibaba, the Chinese ecommerce giant....
...(It’s a figure boosted by arbitrage trades related to Altaba, the group that contains legacy assets of the Yahoo.)...
...Gladden most recently worked as the CFO at Mondelēz International and formerly in the same role at Dell Inc....
...The remaining Yahoo assets, primarily consisting of stakes in Alibaba and Yahoo Japan, will also take on a new name, Altaba, on Friday....
...When it goes through, Yahoo will change its name to “Altaba”, reflecting the fact that its primary assets will be stakes in Alibaba and Yahoo Japan valued at approximately $57bn....
...But Oath was panned on social media, with Twitter users comparing the name to the widely mocked rebrand last year of Tribune Publishing to “tronc, Inc”....
...Marissa Mayer, Yahoo’s chief executive, is stepping down, as had been expected, and the remaining Yahoo assets, primarily consisting of stakes in Alibaba and Yahoo Japan, will be renamed Altaba on Friday...
...The investment company that will remain following the Verizon deal will be called Altaba, according to the filing....
...Yahoo’s filing also laid out the leadership lineup for “Altaba”, the investment firm that will remain once the Verizon transaction is completed....
...After the sale is concluded, Yahoo will change its name to “Altaba”, reflecting the fact that its primary assets will be stakes in Alibaba and Yahoo Japan valued at approximately $57bn....
...The remaining Yahoo assets, primarily consisting of stakes in Alibaba and Yahoo Japan, will be renamed Altaba on Friday....
...The good news: Yahoo clearly has not spent a cent devising “Altaba”, the new name for the investment company that will be left after the operating business is sold to Verizon....
...During the quarter, Yahoo made preparations for the spin-off including renaming the rump of the company Altaba, which will include its Alibaba shares, and announcing that Ms Mayer will not serve on its board...
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